You can gather audience information by using sign-up forms.

Do they shop for themselves or for others?

Are there any collections they are particularly interested in?
How might we get in touch with them?
It is this information that will help you personalize your communication to each customer. Utilizing this final email automation will help you make that personal connection with your customers by leveraging the information you gathered up front.

Ecommerce allows you to connect more personally with your customers-how many of your brick-and-mortar salespersons remember your customers' birthdays? I would guess not very many.

You can offer your customers a discount, free shipping, free birthday gift, or simply acknowledge their special day, with a birthday automation.

With Shopify expertise, we provide a fully personalized experience for ecommerce stores built with Shopify, including native apps, web design, and web development services, at each stage of the funnel. The team is then tasked with turning those strategies into custom Klaviyo flows and complementary services, allowing for advanced customer interactions.

You can use Klaviyo Shopify integration to trigger emails on certain days to engage personally with customers at the most relevant times, such as to send a birthday message, an anniversary message, or any other kind of message. Your customers are reminded of your appreciation for their business. In order to increase customer engagement, send Birthday Emails from Klaviyo within Shopify.